After 14 years in the senior care industry, Laguna Woods based company Amada Senior Care began franchising its model back in March of 2012. Now, just over a year later, the business formed by former Chicago Bears offensive tackle Tafa Jefferson has over 10 franchisees throughout the United States. Amada franchisees have offices in California, Oregon, Washington state, Colorado, Nevada, Texas and Kansas – and are expected to reach 20 in number by the end of this year.
Amada’s very first franchisee, Robert Christensen, started his business in the Tacoma, Washington area early last year. He was drawn to Amada because of their unique business model – not only do they focus on in-home caregiving, they also assist seniors with the process of finding the right skilled nursing facility if this is the best option. “We’re here to be advocates for seniors,” Robert said. “Sometimes an in-home caregiver might not be what’s best, and that’s when we help look into what skilled nursing facility is really the most suitable for that senior’s needs. Every situation is different.” Robert’s business quickly became successful and he has since partnered with other Amada franchisees to help fund their endeavors.
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